Hacking User Centred Design for Social Change

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Hacking User Centred Design for Social Change
Presenter(s) Dirk Slater
Title(s) FabRider
Organization(s) FabRiders
Project(s)
Country(ies) United Kingdom
Social media @FabRider
2017 theme Communications & Design

We will examine how to strengthen social change campaigns by applying the principles of user centred design employed by software/tech designers. User-centred design tries to optimise the development of a product around how users can, want, or need to use a product, rather than forcing the users to change their behaviour. For social change campaigners, user-centred design can be characterised as a multi-stage problem solving process that not only requires campaigners to analyse and foresee why stakeholders are likely to benefit and become involved in a campaign, but also to test the validity of their assumptions.

Format Workshop
Target Groups Software Developers, Usability, Advocacy/Policy Professional, Communications Professionals, Front Line Activists
Length 3 hours
Skill Level Novice
Language English


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